Social Media Bootcamp - The social reality

Social-media-management-iconsA powerful global conversation has begun, and you want your company, brand, product or service to be part of that conversation. Social media knowledge and presence is a necessity for every professional today. 
This training will bring your knowledge of social media up-to-date with the latest evolutions and you'll be ready to start and manage your own social media presence.
After this bootcamp you will
  • Be fully aware of the importance and possibilities of social media
  • Be up to speed with what’s important in social media today
  • Know everything about The social consumer and the zero moment of truth
  • Have a good overview and know the examples of the most important social networks today
  • Be ready to develop and start social media action plans for internal and external purposes
Date:  Tuesday, 29 May 2012 - 10:00-17:00
Location: The Hub Brussels, 37 Rue Prince Royal, 1050 Brussels
Price: 150€ public price - 120€ for Hub members
  • What is social media
  • The state of social media worldwide and in Belgium
  • Why should you be present on social media
  • The social consumer and the zero moment of truth
  • Elements of a good social media strategy
The unavoidable Facebook
  • Profile pages
  • Brand pages
  • EdgerRank
  • Open Graph
  • Cases
The Twitter paradox
  • Everybody is talking about it but only a few are doing it
  • Become a twitexpert
  • Twitter for brands
  • Cases
The serious one: LinkedIn
  • What's in for me?
  • The perfect LinkedIn profile
  • Cases
Short tour the table of other social networks
  • Instagram
  • Pinterest
  • Tumblr
  • ...
Social media analytics and ROI
  • How to define smart objectives and measure them
  • Tools 
Social media tools and software
  • Make your life easier and automate your social media presence
  • Filter and search
  • Publisher tools
  • Start with 5 social networks in 1h
  • Facebook
  • Twitter
  • LinkedIn
  • Tumblr
  • Pinterest


Gert Baudoncq
Hub members (€120.00)
Public price (€150.00)

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May 29, 2012 09:30 - 17:30 (GMT +00:00 UTC)

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The Hub Brussels,
37 Rue du Prince Royal
1050 Ixelles

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