Upcoming events at The Hub Brussels
An overview of our exciting and inspiring events to come. If you would like to organize one at/with The HUB Brussels yourself please contact us.
The Hub Brussels,
37 Rue du Prince Royal
1050 Ixelles
Belgium
Telephone
+32 (0)2 502 59 30
Email
brussels.hosts@the-hub.net
Social Media Bootcamp - The social reality
A powerful global conversation has begun, and you want your company, brand, product or service to be part of that conversation. Social media knowledge and presence is a necessity for every professional today. This training will bring your knowledge of social media up-to-date with the latest evolutions and you'll be ready to start and manage your own social media presence.
After this bootcamp you will
- Be fully aware of the importance and possibilities of social media
- Be up to speed with what’s important in social media today
- Know everything about The social consumer and the zero moment of truth
- Have a good overview and know the examples of the most important social networks today
- Be ready to develop and start social media action plans for internal and external purposes
Date: Tuesday, 29 May 2012 - 10:00-17:00
Location: The Hub Brussels, 37 Rue Prince Royal, 1050 Brussels
Price: 150€ public price - 120€ for Hub members
Programme:
Introduction
- What is social media
- The state of social media worldwide and in Belgium
- Why should you be present on social media
- The social consumer and the zero moment of truth
- Elements of a good social media strategy
The unavoidable Facebook
- Profile pages
- Brand pages
- EdgerRank
- Open Graph
- Cases
The Twitter paradox
- Everybody is talking about it but only a few are doing it
- Become a twitexpert
- Twitter for brands
- Cases
The serious one: LinkedIn
- What's in for me?
- The perfect LinkedIn profile
- Cases
Short tour the table of other social networks
- Tumblr
- ...
Social media analytics and ROI
- How to define smart objectives and measure them
- Tools
Social media tools and software
- Make your life easier and automate your social media presence
- Filter and search
- Publisher tools
Hands-on
- Start with 5 social networks in 1h
- Tumblr
Facilitator/Trainer:
Gert Baudoncq
http://www.alltw.be/
May 29, 2012 09:30 - 17:30 (GMT +00:00 UTC)
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